Spokesperson & CommunicationsPorte-parole et communication
How an organisation sounds in public.
From channel launches at MultiChoice to group reputation at MTN Group, Maud has spent her career shaping what organisations say, and saying it for them.
What she does, and where she has done it.
Every capability below is paired with the organisation where Maud has actually done the work.
Spokesperson & Media Relations
Porte-parole et relations médiasSpeaking on the record, handling media enquiries and preparing leaders for interviews.
Spokesperson for Toastmasters International in Southern Africa. Prepared the SAPOA chief executive and Toastmasters executives for media interactions.
External Communications & Reputation
Communication externe et réputationProtecting and positioning an organisation's reputation, including through a crisis.
MTN Group, group reputation across African markets. Crisis communications and reputation management at Digital Earth Africa and Toastmasters.
Corporate & Executive Communications
Communication institutionnelleConsistent messaging across business units, and writing in the executive's voice.
Coordinating messaging across MTN operating companies. The chief executive's note in SAPOA's industry publication.
Pan-African, Bilingual Reach
Portée panafricaine et bilingueCommunications that work in English and French, and across borders.
Digital Earth Africa, English and French across the continent. Toastmasters strategy across nine Southern African countries.
Publicity & Launches
Publicité et lancementsLaunch campaigns and publicity that earn coverage.
MultiChoice, managed the project team that launched M-Net Movies 1HD and nine M-Net Movie channels.
Professional Standing
DéontologieWorking to the Public Relations Institute of Southern Africa's code of ethics.
PRISA, Registered Public Relations Practitioner (PRP).
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